IE TRAVEL GROUP 
Making your travel experiences incredible! 
Specialists in corporate and leisure travel, unique experiences, international events management, bespoke corporate hospitality and country inbound expertise 
IE TRAVEL GROUP 
Making all your travel experiences incredible! 
 
Specialists in corporate and leisure travel, unique experiences, international events management, bespoke corporate hospitality and country inbound expertise 
 
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Älvsbyn 
 
SWEDEN 
The Pearl of Norbotten 
 
TALK TO THE EXPERTS 
TALK TO THE EXPERTS 

Älvsbyn  Älvsbyn is known as the "The Pearl of Norrbotten". The landscape forms a well-sharpened pearl, bordered by the Pite River, embedded between high mountains among deep forests, as well as lush valleys... 

 

 Storforsen – a grand nature experience 

About 40 kilometres west of Älvsbyn lies Storforsen Nature Reserve, a unique area at the Pite River and one of the most popular points of interest in Sweden. Storforsen is known as Europe’s largest unregulated rapid, which is five kilometres long and falls 82 meters, creating a unique spectacle for both eyes and ears. You will get up really close to the swirling water masses along the kilometres of trails and lookout ramps, that are also are adapted for the disabled. 
 
The rapid is largest and most vivid in early summer, but Storforsen is open for visitors year round and a great experience even in winter when the rapids are all wrapped in white. 
 
Besides the great rapid, the whole environment around Storforsen is grand and magical. The river is surrounded by a wildwood forest with a diversity of plants and animal life. Small waterfalls, rippling streams and natural potholes made from friction from stones and water over thousands of years. In summer you can lie on the polished rocks and enjoy the view or take a refreshing dip in the canyons and giant potholes, accompanied by the sound of the mighty rapids in the background. Many bring food to prepare at one of the many fireplaces. 
 
One of the big attractions is “Döda fallet” (The Dead Fall), where the brave jump from a very steep cliff into a deep pothole. There is also a souvenir store in the area and during summer there is an open café. The rocks of the old dried out river channel are also used as an outdoor area for concerts and theatrical performances during summer. 
 
At the foot of the rapids, lies Storforsen Chapel, a unique church where the altarpiece is a window exposing the magnificent view of Storforsen. 

  Hiking trails 

Älvsbyn has 17 nature reserves with beautiful hiking trails of different character that allows you to experience the magnificent nature up close. A nice excursion is Rackberget, where there is a rest hut and barbecue area. On the way up you can make a detour to Hundberget, which offers stunning views over the river valley. 
 

 Outdoor life & fishing 

Kanis is a recreational area and a winter sports centre for the whole family with the possibility of both downhill and cross-country skiing. In summer you can hike up to the top and enjoy the fantastic views. 
 
For anglers, there are numerous small and large lakes, streams and river rapids in and around Älvsbyn. Twenty kilometres northwest of Älvsbyn lies the river of Fällforsen, which has a drop of 11 meters and a salmon ladder where you may spot salmons migrating the stream upwards. 
 
 

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IE Travel Group is a member of Travel Trust Association (TTA) and has an ATOL license, which provides complete financial protection to our clients as well as stronger buying power to the company, thus enabling us to offer competitive rates to our clients. 
 
We have partnered up with Responsible Tourism to ensure that we support community-based, sustainable and kind-to-the-planet travel. 
 
As certified British Airways Operators, we get exclusive deals on all flights. 

OUR TRAVEL SERVICES 

CORPORATE AND LEISURE TRAVEL 

All transport: competitive airfares (including no frills airlines) rail, bus, Eurostar, ferries, vehicle rental (car, motorhome, limousine, special cars and bikes), airport transfers 
Accommodation: hotels, self-catering, guest houses, castles, mansions, villas, cottages and more 
Travel extras – insurance, lounge passes, airport transfers and parking, valet parking, luggage tagging 
Travel advice and updates 
Visa and health advice services 
 

FOR OUR CORPORATE TRAVELLERS  

We specialise in corporate solutions offering over 25 years of experience to this market. These solutions include travel budget assistance, loyalty memberships, travel preferences, reports, negotiations with suppliers and more. Our belief is that all travel should offer a unique and incredible experience, no matter what purpose. Why not add a weekend to either side of your business trip to explore the area and get to know the locals and their culture. 
Events management – over 30 years of experience in all aspect, size and scope, including high profile events, product launches, company functions, Christmas parties and other special events 
Incentive travel 
Strategic planning and executive weekend getaways 
 

FOR OUR LEISURE TRAVELLERS  

Experiential and incredible experience (bucket list type) activities – Northern Lights, swim with dolphins, dive with sharks, walk with lions, exotic islands, beaches and more….. 
Special events – honeymoons, weddings, birthdays, anniversaries and many more 
Half term specials, weekend and short getaways, city breaks, shopping, sports, cultural, friends weekends away. 
Customised and tailor-made packages and scheduled tours. We are agents for Insight, Kuoni, Thomas Cook, Elegant Resorts, Kirker Travel, Contiki, APT, all major cruise companies, etc. 
Cruises, barging, yacht and boat charter (gulets, dowes, junk boats 
Theme park tickets, theatre tickets, city passes 
Specialised tours: diving, photographic, scenic, adrenalin, adventure, etc. 
Voluntary work in exciting places 
 
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